Join the Conversation

Chances are there is a conversation going on about your business online. Unfortunately, the information circulating about your organization isn’t always positive, fair, or accurate. From disgruntled past employees to the customer that had a bad experience, bad reviews lend to a bad impression.

According to a brightlocal.com local consumer review survey, 97% of consumers looked online for local businesses in 2017, with 12% looking for a local business every single day. Are negative reviews and customer complaints among the first results a prospective client sees? If so, what can be done about this? Even though we are unable to remove negative reviews and complaints we can give prospects a more complete picture your organization.

The Solution:

1.  Bury Negative Content
2.  Promote Positive Content
3.  Engage Customers Online

Prime Exposure – A Message To Our Partners

Greetings friend,

It is my pleasure as President of Prime Exposure Advertising to inform you that we are revamping and reinventing the way we do business. I am finding seasoned freelance developers and professionals from all across the South-Western United States in order to ensure the quality of our work. Soon we will begin to reinvent our logo, corporate website domain, social media marketing presence, and much much more.

My goal as sole-proprietor is to ensure that no matter what – we deliver top tier internet advertising solutions for businesses of all sizes and of all types. When Prime Exposure Advertising accepts a client, not only will they get the best and most modern internet advertising solutions that we offer, they become a part of the Prime Exposure Advertising family.

We treat our clients with respect and accept you as part of our business family. Enduring diligence along with the innovation that will lead your marketing efforts to success – that is our unfaltering pursuit as your business partner.

 

With respect,

 

Christopher J. Bacolas
President/Sole-Proprietor
Prime Exposure Advertising DBA
(240)242-7263

Advertising: The Basics

Think you have a great product? Unfortunately, no one’s going to know about it unless you advertise.

Advertising, if done correctly, can do wonders for your product sales, and you know what that means: more revenue and more success for your business. But be warned: it is not a panacea.

Below you will find a list of what advertising can and can’t do for your business, along with the steps you can take to start using advertising to your business’s advantage.

For more please follow: Small Business Administration

Types of Brand Awareness

There are two types of brand awareness:

1. Aided awareness- This means that on mentioning the product category, the customers recognize your brand from the lists of brands shown.
2. Top of mind awareness (Immediate brand recall)- This means that on mentioning the product category, the first brand that customer recalls from his mind is your brand.

The relative importance of brand recall and recognition will rely on the degree to which consumers make product-related decisions with the brand present or not. For instance – In a store, brand recognition is more crucial as the brand will be physically present. In a scenario where brands are not physically present, brand recall is more significant (as in case of services and online brands).

Building brand awareness is essential for building brand equity. It includes use of various renowned channels of promotion such as advertising, word of mouth publicity, social media like blogs, sponsorships, launching events, websites etc. To create brand awareness, it is important to create reliable brand images, slogans and taglines. The brand message to be communicated should also be consistent. Strong brand awareness leads to high sales and high market share. Brand awareness can be regarded as a means through which consumers become acquainted and familiar with a brand and recognize that brand.

Sources Cited @ http://www.managementstudyguide.com/brand-awareness.htm

Prime Exposure Advertising

Brand Awareness for Prime Exposure

Brand awareness is the primary goal of advertising. Advertising is used through various media to generate brand awareness within consumers. Advertising for brand awareness can be aired as radio ads, television commercials, internet etc. Brand awareness is the extent to which the consumer associates the brand with the product he or she wishes to buy. It is a critical element of brand development that helps the brand stand out from the others in a competitive market.

Maintaining your company’s brand awareness on the internet is a very important aspect in marketing a company. It works towards creating an image in the minds of consumers which is the first thing a company should aim for.

Entrusting Prime Exposure Advertising to maintain and monitor an internet advertising campaign means that a business will be given a professional and constant presence in their market. Having a constant and positive market presence has become recognized as a vital part of acquiring new business and influencing consumer decisions.

Call Prime Exposure Advertising today to find out how we can generate more efficient brand awareness for your company.

Please Call: (240)242-7263

Internet Advertising

Advertising is a form of communication used to encourage or persuade an audience to continue or take some new action. In 2010, spending on advertising was estimated at $142.5 billion in the United States and $467 billion worldwide.That even includes the highly effective form of internet advertising.

The average small to mid sized business spends at least $3,000 in internet marketing annually. Internet marketing is vital to modern business practices. Internet marketing and advertising may include website design, search engine marketing (SEM), search engine optimization (SEO), email advertising, pop-up advertising, online press releases, social network marketing, and even video production tools that can be used as marketing material on sites like youtube.com.

Here at Prime Exposure Advertising we focus on website design, seo, online press releases, and social networking sites to execute your internet advertising campaign. With these tools we enable our clients to achieve a highly recognized web presence while building a more reputable brand for them. All of these services are provided for a fraction of what many of our competitors charge. Prime Exposure Advertising wants to hear from you!

Please Call: (240)242-7263

The best reason…

The best reason to start an organization is to make meaning; to create a product or service to make the world a better place.

We here at Prime Exposure Advertising believe in making the world a better place.

Prime Exposure Advertising Launches New Website

Prime Exposure Advertising is pleased to announce the launch of our new website. At primeexposureadvertising.com you can learn about the valuable services that we offer. We offer website design, social network marketing, article writing and submission, and much more.

The services we provide are done so with the use of Search Engine Optimization (SEO) techniques in order to gain proper exposure for our clients. We target keywords in order to generate a highly optimized web presence in the major search engines. The most important thing to acknowledge is that Prime Exposure Advertising fosters professionals that have years of experience obtaining the top page rankings for targeted keywords.

*Update: http://primeexposureadvertising.com is under construction and will return shortly. As of June 1, 2014 our corporate website will undergo construction to bring a new, advanced, more user friendly experience.